Privacy Policy

Last Updated: [Insert Date]

Welcome to Swimline Store (“us”, “we”, or “our”) at www.us-poolsupplies.com. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make purchases from our online store specializing in premium pool supplies.

1. Information We Collect

We collect various types of information to provide and improve our services to pool owners and professionals worldwide:

• Personal Identification Information: Name, email address, shipping address, phone number, and payment details when you place orders for pool accessories, chemicals, or equipment.
• Transaction Information: Details about purchases of pool cleaners, filters, covers, or other products, including payment method and order history.
• Technical Data: IP address, browser type, device information, and browsing behavior on our site, particularly when accessing product categories like Chlorine & Bromine or DE Filters.
• Communication Data: Records of customer service interactions regarding pool equipment inquiries or order support.

2. How We Use Your Information

As a trusted provider of pool maintenance solutions, we use your data to:

• Process and fulfill orders for pool chemicals, accessories, and equipment efficiently
• Provide customer support for products like cartridge filters or beaded liners
• Improve our website experience for both residential pool owners and commercial clients
• Send order confirmations, shipping notifications, and product updates
• Prevent fraud and enhance security for transactions involving high-value items like diving boards or complete filtration systems
• Comply with legal obligations related to international sales (excluding restricted regions)

3. Data Sharing and Disclosure

We value your privacy and only share information when necessary:

• Service Providers: Trusted partners who assist with payment processing (Visa, MasterCard, PayPal), shipping pool supplies worldwide, and website maintenance.
• Legal Requirements: When required by law regarding the sale of pool chemicals or equipment.
• Business Transfers: In the event of a merger or acquisition involving our pool supply business.

We never sell your personal information to third-party marketers.

4. Data Storage and Security

Based in Houston, Texas, we implement robust measures to protect your pool supply purchase information:

• SSL encryption for all transactions, especially important for recurring chlorine tablet orders
• PCI-compliant payment processing that never stores full credit card details
• Secure servers with limited access to customer data
• Regular security audits of our e-commerce systems

While we implement these measures, no internet transmission is 100% secure. We encourage customers to use strong passwords when creating accounts to track orders for products like seasonal closing kits or cover accessories.

5. Your Privacy Rights

As a valued Swimline Store customer, you have the right to:

• Access and receive a copy of your personal data related to pool supply purchases
• Request correction of inaccurate information (e.g., shipping address for heavy equipment)
• Request deletion of personal data, subject to legal retention requirements for pool chemical sales
• Opt-out of marketing communications while maintaining transactional messages about your pool equipment orders

To exercise these rights, please contact us at the email below.

6. Cookies and Tracking Technologies

Our website uses cookies to enhance your pool supply shopping experience:

• Essential Cookies: Necessary for secure checkout when purchasing chlorine alternatives or professional-grade equipment
• Performance Cookies: Help us improve navigation through product categories like balancers or brushes
• Marketing Cookies: Allow us to show relevant offers on pool covers or cleaner accessories (you may opt-out)

You can manage cookie preferences through your browser settings, though this may affect functionality when ordering specialized items like beaded liners.

7. International Data Transfers

As we serve pool professionals and homeowners globally (except certain Asian and remote regions), your information may be transferred to and processed in the United States, where we are headquartered. We ensure appropriate safeguards are in place for these transfers.

8. Children’s Privacy

Our pool supply website is not intended for children under 16, even though we sell diving boards and pool accessories. We do not knowingly collect data from children.

9. Changes to This Policy

We may update this policy as our pool supply business evolves. The “Last Updated” date at the top indicates when revisions were made. Continued use of our site after changes constitutes acceptance of the updated policy.

Thank you for trusting Swimline Store with your pool supply needs. We’re committed to protecting your privacy as diligently as we help protect your pool.